Our projects related to : Training and marketing

HubSpot, Training and marketing, Website

EFFECTO, a company specializing in the processes and processes of wood processing plants, faces several challenges in its marketing. The wood processing industry in Quebec lags far behind in optimizing processes through digital technology, which requires in-depth education of sawyer customers and lengthens the purchasing cycle. In addition, the current EFFECTO product architecture is difficult for customers to understand, and the company's brand image lacks notoriety and consistency. Promotional efforts, including website, online presence, and events, are inconsistent and insufficient to support customers in their buying journey. Social media presence is almost non-existent. The key marketing objectives are to improve the brand image, increase the company's awareness both in Quebec and in new markets, and generate quality leads while reducing the duration of the buying cycle. The SEO performance of the site was also a priority for the client.

Digital marketing, Training and marketing, Website

Lainco is a company specializing in the design of structural steel buildings. His expertise lies mainly in the realization of complex projects. The mandate consisted in redesigning the website for the American market of Lainco in order to improve its design and its online presence. The previous site was very poorly adapted to new technologies and did not meet the expectations of the company's management and customers. The content was outdated and had not been updated for several years.

HubSpot, Training and marketing, Website

For over 20 years, ETI Converting has been providing the equipment and solutions that label printers and converters need to design and manufacture cutting-edge products that stand out from the crowd. Having previously been accompanied by the Parkour3 team for strategic planning, coaching, and training in connection with the implementation of the HubSpot CRM platform, the ETI team commissioned the agency to redesign its website using HubSpot's CMS.

Digital marketing, HubSpot, Training and marketing

Logibec is a leader in the development and implementation of healthcare IT ecosystems. The ever-changing marketing landscape highlighted the need to integrate innovative solutions to optimize performance. This initiative was marked by a bespoke implementation, where each step was carefully designed to meet the team's specific needs. The creation of an innovative marketing automation process is the flagship result of this collaboration. At the heart of this process is a plethora of meticulously crafted workflows and customized reports. This transformation has transcended traditional methods, offering a new perspective on optimizing marketing effectiveness.

Digital marketing, HubSpot, Training and marketing

Petal offers healthcare organizations a secure, cloud-based platform for orchestrating patient care delivery based on real-time data. In the age of operational efficiency and immersive customer experience, our project focused on the in-depth restructuring of the contact lifecycle and lead qualification. This involved implementing major innovations designed to optimize every stage of the journey, from initial interactions through to conversion and beyond.At the heart of this transformation, we have created fully automated and personalized sales and customer success processes. Every interaction has been carefully orchestrated to deliver a seamless, personalized experience, ensuring that every prospect finds answers and solutions that precisely match their needs. This intelligent automation has opened up new opportunities to maximize the efficiency of our resources and free up time for more strategic interactions.

Digital marketing, HubSpot, Training and marketing

PMI-Montreal is a benchmark in all industries for its sustained contribution to excellence in project management practices. At a time when the business world is undergoing constant digital change, our initiative has focused on helping companies implement a solid digital strategy.

HubSpot, Training and marketing

Immofacile is a training school for all levels and types of real estate investor. At a time when integration and automation are key elements of operational efficiency, our project tackled an ambitious challenge: the integration and connection of multiple Hubs at Enterprise level, as well as the migration of an entire customized ERP system to the HubSpot CRM platform.

Digital marketing, HubSpot, Training and marketing

Braindate is a web-based platform that facilitates meetings and knowledge sharing between event participants. In today's business environment, process efficiency and personalization are crucial to maintaining a competitive edge. Our project focused on a holistic optimization of the lead management and qualification stages, exploiting the advantages of automation. The aim was to create synergy between different corporate functions, thereby fostering an exceptional customer experience and tangible results.

Digital marketing, HubSpot, Training and marketing

Prével asked Parkour3 to help it deploy the HubSpot CRM platform to optimize customer relationship management and sales opportunities. Prével wanted to energize its sales process according to the best practices of the inbound methodology. Since the adoption of a new CRM required the elaboration of its sales process and the design of automated tasks and personalized properties, Prével called on our team of consultants to support it in this transformation. Throughout the project, our team of HubSpot consultants segmented the steps, criteria, and phases of the sales and purchasing journey to develop a standardized, automated lead nurturing procedure. Training and several hours of coaching were prioritized to ensure that managers, sales, and marketing teams understood all the functionalities offered by HubSpot.

HubSpot, Training and marketing, Website

As part of the creation of its learning center, Impack, a company specializing in the analysis of work methods and the design of equipment for packaging manufacturers, decided to overhaul its entire website. With a presence in over 27 countries around the world, the new multilingual site (in six languages) had to be modern, attractive, and as informative as possible to encourage organic referencing.

HubSpot, Training and marketing

ETI Converting wished to use a new CRM platform with integrated marketing tools. To help them with this, they sought out our consulting services team.

HubSpot, Training and marketing

La Factry wanted to use a CRM platform to improve its contact management and centralize its sales process and marketing efforts in one place.

Training and marketing

The city of Laval wanted to learn about Google Analytics in order to be able to effectively analyze their data.

Digital marketing, Training and marketing

NuMove approached Parkour3 for us to train their team on new digital marketing tools.

HubSpot, Training and marketing

Briand Business Intelligence in Philanthropy wanted to implement the HubSpot CRM platform in an effort to simplify the management of its contacts and optimize its email marketing strategy.