Projects

ETI Converting

Description

ETI Converting was looking to adopt a new CRM platform with integrated marketing tools. To support them in this transition, they turned to our consulting services team. The goals of this collaboration were to import data from their previous platform, customize HubSpot to fit their specific needs, and develop marketing strategies to boost their sales.

Client

ETI Converting

Launch

2022

Technology

HubSpot

Mandate

Website redesign and digital marketing support

Work Completed

Throughout the project, we created several custom properties to enable effective contact segmentation. We also implemented a scoring property to identify the most engaged contacts and share them with ETI’s sales team. Our HubSpot experts collaborated with ETI’s marketing team to develop marketing email templates and landing pages for future campaigns. Finally, once the assets were produced, we trained their team to ensure smooth adoption of HubSpot.