Marketing Automation Round Table
Marketing automation is growing fast, and according to Salesforce statistics, 67% of marketing leaders currently use a marketing automation platform. Over the next two years, 21% of marketing leaders plan to use a marketing automation platform. It's for these reasons that Parkour3 has decided to organize a round table reserved for VPs and marketing directors of companies in the B2B industry who wish to discuss the various facets of marketing automation.
Marketing automation platforms enable marketers to automate and simplify customer communication by managing complex multi-channel strategies from a single tool. Marketing automation helps greatly in areas such as lead generation, segmentation, lead nurturing and lead scoring, relationship marketing, cross-selling and up-selling, loyalty and marketing ROI measurement.
You're welcome to attend, whether you're just starting out or already using a marketing automation platform. The main idea is to maximize exchanges between participants.
It's quite possible that we'll hold several meetings with the same group during the year, to increase the value of exchanges between participants.
Sorry, registration for this activity is closed.
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