Lead generation

In a B2B environment, buyers follow a specific process to make a purchase. As a seller, deeply understanding this process can be challenging. What is essential is to remember that the first step is the problem identification: your target faces a problem and needs a solution.  Bain & Company, an American management consultancy conducted a […]

Founder of Mighty Jungle and Strategist, Mark Pollard is sharing in a 45 minutes video called “skillshare” his approach of understanding and building a brand strategy.  Though his various experiences Mark Pollard has become an expert in terms of brand strategies. Within his company Mighty Jungle, Mark helps brands conduct strategies to help them grow, […]